“The new Google Workspace Essentials Starter Edition is a no-cost solution for business users looking to enhance teamwork and unlock innovation with secure-by-design collaboration,” Google Workspace VP of marketing Kelly Waldher said in a blog post. Additionally, the move comes on the heels just weeks after Google initially said it would force customers to upgrade their current G Suite accounts to a paid subscription by May 1 or risk losing access to services. The move comes ten years after Google stopped offering free G Suite accounts, which allows enterprises to host Google accounts on custom domains. Days after walking back a pledge to kill off legacy, free G Suite accounts come May 2022, Google has announced Google Workspace Essentials Starter, a new offering that will allow users to sign up for no-cost access to Google Docs, Sheets, Slides, Drive, and Meet, more using their existing work email.
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